BloodLoop Levels Up: $4M Raise Fuels Blockchain Gaming Adoption

[PRESS RELEASE – Lugano, Switzerland, March 27th, 2024]

7 Digital Labs, the Swiss gaming studio that owns and produces BloodLoop, announced today that it has raised $4 million in seed funding. The company, which has been in the industry for over three years, is producing a free-to-play hero shooter integrated into the web3 gaming world.

BloodLoop – the company’s first product – is poised to immediately establish itself at the forefront of the next-generation hero shooter market and has garnered immediate interest from the web3 gaming community, reaching more than 350,000 registered users in just two weeks who are eager to try out the game in the closed beta version that will be available in the coming months.

Well-known funds and companies, including the Avalanche Foundation, Merit Circle, and Citizen Capital, led the investment round to raise the funds needed to complete the game’s development and launch.

According to CEO & Co-founder Luca Menale, “The company aims to create gaming platforms that engage users in a fluid, next-generation gaming experience, allowing them to fully and seamlessly take advantage of all the benefits made available by blockchain technology”.

Building the next-generation Hero-Shooter

BloodLoop represents a bridge of interconnection between the world of traditional web2 and web3 games, allowing all lovers of the hero-shooter genre to continue to enjoy an immersive, exciting, and competitive experience without giving up the features of the biggest and most famous traditional games, and at the same time be able to benefit from the concepts of true ownership and buying and selling game assets between players, made possible and secure by Blockchain.

BloodLoop, a 5v5 third-person shooter, offers players a vivid virtual world to immerse themselves in bloodthirsty battles with their favorite hero, juggling several unique maps and game modes. At the end of each game, players extract materials and fragments – NFTs over which they have full control – that form the cornerstone of the game’s economy: at the Forge, materials can be combined to create unique, limited edition skins and artifacts that can be used in-game or resold to other players.

There is also a strong emphasis on competitive game modes, where players can compete against each other to climb weekly and monthly leaderboards and earn $BLS rewards.

The entire infrastructure is powered by an Avalanche Subnet, a game-specific blockchain within the Avalanche network, designed to make exchanges between users instantaneous and secure, eliminate in-game transaction fees, and generally reduce friction for players who are not native to the blockchain world.

Ed Chang, Head of Gaming at Ava Labs, said, “We have been watching and following the development of BloodLoop since the team behind the game took their first steps, and it is amazing to see the progress they have made over the past three years. We are very excited that the team has decided to entrust the game’s blockchain infrastructure to Avalanche’s network. Bloodloop is a game that has all the ingredients to become one of the best up-and-coming web3 hero shooters on the market. They have our full support, and we are thrilled to be among their investors”.

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