Beyond Meat

KFC Partners With Beyond Meat to Test Plant-Based Chicken Nuggets

In recent news, the fast-food giant Kentucky Fried Chicken (KFC) announced a partnership with Beyond Meat. Together both companies are going to test plant-based nuggets and boneless wings. Recently KFC announced a new rather interesting partnership. They have partnered with Beyond Meat, which is a plant-based meat substitute producer company. They are planning to do...
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Beyond Meat’s KFC Tie-Up Is Terrible for Brand Image

Beyond Meat, which IPO’d earlier this year, decided combine its fake meat – ahem plant-based chicken – with Colonel Sanders’ 11 herbs and spices. Unless the idea is to inherit the stigma and calories that are generally associated with fast-food joints, this pairing is a terrible idea. KFC is synonymous with comfort food, and patrons...
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